The Kannur region is known for the manufacture of beedis, those tiny Indian cigarettes deftly rolled inside green leaves. This is one of the largest and purportedly best manufacturers, with a factory at Thottada, 7km south of Kannur and about 4km from Thottada beach. A skilled individual can roll up to 1000 a day! Visitors are welcome to look around; an autorickshaw should cost around ₹120 return from Kannur town.