At the base of the Po Klong Garai towers, this large modern structure (built in attractive, vaguely Cham style) is dedicated to Cham culture. There's some superb photography of Cham people, village life and customs exhibited here, as well as paintings, pottery, traditional dress and agricultural tools.
It’s a good reminder that while the Cham kingdom is long gone, the Cham people are an important minority in this region.
There are also numerous souvenir stalls.
