You'll need some sort of transport (bike, taxi, rental car) to get to this lovely little beach, 17km west of Gibara. The apostrophe-shaped stretch of white sand and azure sea here is a favorite of Holguín vacationers. The town is ramshackle, with no services except rustic Restaurante La Esparanza (mains CUC$4-6) on the beachfront road, serving up some of Cuba's most delectable fresh seafood on an upstairs terrace overlooking the water.
Ask here about freshwater pozas (pools) where you can go swimming. DIY divers can part with CUC$10 to be guided to some caves 5km further along, which purportedly contain some of Cuba's best cave diving. You'll need your own equipment. The cave system goes back some 3000m, with water depth about 15m.