A true oasis in the desert, this kibbutz has lush green surrounds and a bizarre pink tower in which residents have established an arts centre and a gallery where artisan crafts are sold to the public. The community was established in 1989 and focuses on promoting cooperation, creativity and learning in daily life. It supports itself through agriculture (orchard and olive grove), a winery, a solar field and the workshops it runs on self-awareness and eco-building.
The kibbutz is located on Hwy 40, halfway between Mitzpe Ramon and Eilat (10km up Hwy 40 from Ketura Junction on Hwy 90).
