This up-and-coming sea-board development near Muscat International Airport is fast becoming the new social hub of the capital. Planned as a mixed residential, tourism and commercial development, it remains one of only two locations where expats can purchase property. The result, a decade later, is a thriving community comprising 69 nationalities. With a marina that hosts Extreme 40 sailing, Seaoman (watersports centre), golf course designed by Greg Norman, restaurants and leafy pavement coffeeshops, this is currently Muscat's hippest meeting place.
A five-star Kempinski resort at the heart of Al Mouj complex is nearing completion and is due to open in 2016. In a sophisticated contemporary building with access to a beautiful beach, this is likely to become a Muscat favourite.