This quarter-mile, palm-tree-lined strip of more than 200 high-end brand shops is like the Rodeo Dr of the east. You can trace its history back to the 1920s when the now-gone Everglades Club staged weekly fashion shows and launched the careers of designers from Bonwit Teller to Elizabeth Arden. Even if you don't have the slightest urge to sling a swag of glossy bags over your arm, the people-watching is priceless.