The website has been updated a few times through the years but now is totally redesigned. This is a part of the company's strategy to expend territories and to reach more customers, by making the website more accessible and intuitive. A number of new functionalities and tools have been introduced in an effort to provide visitors with more information and seamless experience.
"We are releasing a state-of-the-art website and will continue improving it because we want to provide the best experience; we want to stay connected with our clients; we want to demonstrate that we really care through the entire process" says company president Dan Radeberg "It is important not only to tell them who we are, but to show them what we offer and let them make their choice"
The first element to attract attention is the eye-catching new design of the front page. It doesn't look like the previous one. Even the color-schema has been changed a bit to make it easier on the eye. Here we see not only information about the company, but a lot of easy-access new functionalities. A team of young and inspired workers is now taking care of the site's maintenance. They say they will keep adding any useful function they think of but they have already done more than enough to impress.
The microform, a blue window right under the site map, is linked directly with the reservation form. It allows the visitor to make a quick quote on the price to a specific destination. The most popular destinations and their start prizes are also shown in the microform. "The microform helps you set a basic plan of a trip without making you look into complicated charts" says Radeberg."Everything is right there - on the front page"
"When you get to the more detailed phase of the planning you would eventually need some charts. We inserted links to them on the bottom line of the microform" says one of the site's developers Krasimir Hristov. This line provides information for almost any place one may need or want to visit in Sofia and the surrounding area - hotels, restaurants, attractions - the charts show you the estimated traveling time and the fixed prices for each vehicle. Choosing a vehicle and destination leads directly from the chart to the reservation form. Using the Sofia InterPlex website the client can not only plan a trip to the hotel but are also able to book a hotel room and get a discount on the double service.
Back to the front page, under the microform is a list of upcoming events in Sofia and the area. "It doesn't really matter if you're on a business trip or just on vacation, it's always good to know about the interesting things happening around you." says Marieta Ivanova, the one who is responsible for this list. And if it is indeed an interesting event, the "book limo" button is there to lead again to the reservation form.
Another new feature of the site is its blog. The company promises that it will be regularly updated with information about the company and the travel conditions in Sofia. It also posts information on the events listed on the front page, on new transport technologies etc...
"The site can't answer all the questions a client could ask" thinks Radeberg "That's why we attach a chatting system to it." The chat balloon is on the bottom right corner of the page. It connects the client with an assistant who is there to answer question and provide help.
In conclusion - InterPlex has put a lot of work on their new website. The clients can now easily plan every part of their trip, from finding a hotel to finding something interesting to do after a business meeting. "The new face of sofia.interplex.net is the smiling face of a friend who is there to help you not only find a way to get from the airport to the hotel but to be happy with your travel experience." Says the company president and once you visit the site it is clear he's telling the truth
Sofia InterPlex Destination Services is leading Sofia Transportation Company. It is a fast-learning company, always open for innovations. The costumers can see the newest technologies available are applied to both the website and the company vehicles.
Contact Information:
Eddie Chakarov, Administrator
Sofia InterPlex Destination Services
[email protected]http://sofia.interplex.net/
