In Rome's historic center you can walk quiet, winding streets to discover shop after shop. On Via dei Coronari you can find Roman artifacts, antiques, and refurbished furniture. Boutiques on Via del Governo Vecchio sell funky vintage clothing, specialty teas, and handcrafted jewelry. At centuries-old market Campo de' Fiori, you can rub shoulders with locals shopping for fresh produce. The aroma wafting from the Forno bakery may entice you to take a shopping break and enjoy a slice of pizza fresh from the oven.
Via Cola di Rienzo is Prati's main shopping hub, home to familiar brands like Zara, United Colors of Benetton, and Geox. With its own special espresso blend and wooden bar, Castroni offers shoppers gourmet foods, drinks, and seasonings from around the world. For plentiful stalls of fresh produce, exotic goods, and more, you can visit historic Trionfale market, the largest in Rome.
Every Sunday, the streets of Porta Portese turn into the largest outdoor market in Rome. Here you can dig through pile after pile of vintage and new clothing, linens, household items, and more. Or, if you prefer antiques, you can start near the Trastevere entrance and search through chandelier crystals, rows of wooden chairs, and stacks of framed paintings. It's best to arrive early to avoid the crowds. The market is also a pickpocket hotspot, so keep an eye on your personal belongings.
Bargain hunters will enjoy Rome's 2 regulated sales seasons. The first runs from early January until late February, the second in July through mid-August. Every shop takes part in the sales and, with a little digging, you can find heavily discounted luxury shoes, clothing, and home goods. Via Cola di Rienzo and Via del Corso are popular places to shop the sales. Traditionally, shops close between 1 and 5 PM, though in the main tourist areas they often remain open the whole day.